Mobile Design
Web Design
Design Challenge

Netflix Shared List

Apr 2024
Person in the drivers seat looking at their phone showing the my t-tag home screen.

Overview

As an avid streamer, I believe a feature allowing users to opt-in and share their "watched" and "liked" shows and movies would revolutionize content consumption. This curated experience would let friends and family on shared accounts explore each other's interests.
OLD site

Netflix Shared List

OLD site

BEFORE AND AFTER

Before:

  • Limited personalization.
  • Content discovery primarily driven by algorithms.

After:

  • Enhanced personalization with communal sharing.
  • Friends and family can see and explore each other's favorites.
  • Increased visibility for quality content and under-the-radar shows.


WHY THIS COULD BE A GAME-CHANGER?

  • Let’s be honest, our friends often influence us more than algorithms. This feature taps into that connection, leading to more meaningful discoveries.
  • Watching becomes more than an individual experience; it can now be about sharing and connecting.
  • Knowing what others rewatch could introduce users to quality content that withstands the test of time.
  • More visibility for under-the-radar shows could lead to increased viewership and engagement.
  • Users gain the power to shape trends and preferences within their own circles by having command over what they share.

TIMEFRAME

1 hour

No items found.

Goals

Tools

Time frame

Research

Analysis

No items found.

Information Architecture

No items found.

Visual Design

No items found.

Goals

Tools

Time frame

Research

Information Architecture

Visual Design

Goals

Tools

Time frame

Research

Information Architecture

Visual Design